VSCA 423 - Advanced Advertising III / Out of the Box (Non-traditional Media)
This course is a further expansion of instruction in advertising campaign development, and will incorporate non-traditional / ‘guerilla viral’ approaches into self-directed advertising campaigns. Students will create provocative advertising strategies and solutions encompassing non-traditional media.
Completion of all 300-level VCD Major Studio requirements in a relevant Stream, or consent of the Chair in consultation with the instructor. Preference will be given to SCD students within their declared Stream.
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